Thailand is celebrating the New Year with grandeur, embracing its unique cultural tradition known as Songkran, observed annually from April 13 to 15. During this time, the country transforms into a land of joy and festivity, centered around playful water fights. Due to its inclusivity, uniqueness, and deep cultural significance, UNESCO recognized Songkran in 2024 as an Intangible Cultural Heritage of Humanity.
Although Songkran is culturally celebrated on April 13, the Thai government has declared it a three-day official holiday. In popular tourist destinations like Pattaya, the celebration can last up to 10 days.
The word Songkran, derived from Sanskrit, means “to move forward.” Historians believe the festival originated from India’s Makar Sankranti and was later introduced to Thailand through the Khmer Empire. Songkran marks a new beginning and symbolically washes away the impurities and fatigue of the past year through water rituals.
Closely tied to the Thai New Year and the end of the rice harvesting season, the festival emphasizes purification, respect for elders, and spiritual renewal. For tourists, it is best known for its vibrant and playful nationwide water fights.
In an episode of the popular TV series The White Lotus, Songkran was featured where unknowing tourists were playfully soaked by joyful locals using toy water guns—reflecting the festival’s real-life charm.
During the celebrations, people gather on the streets with water guns and buckets. Traditionally, fragrant water is poured over Buddha statues, elders are shown respect by pouring water on their hands, and people engage in temple donations and family gatherings. The festival also holds spiritual value, as most Thais practice Buddhism.
Worapa Angkhasirisap, Director of the Tourism Authority of Thailand, noted that while the festival is nationwide, regional celebrations vary. Urban areas have a modern vibe, whereas coastal towns like Songkhla and Surat Thani host calmer versions. In provinces like Phrae, Lamphun, and Ubon Ratchathani, local parades are a key highlight.
Despite regional differences, warmth and hospitality are the common threads across Thailand during Songkran. Angkhasirisap emphasized, “Wherever you go in Thailand, you’ll feel a welcoming and joyful atmosphere. There’s nothing quite like the Songkran Festival.”