Winning At New Products: Creating Value Through Innovation by Cooper, Robert G.
USD 6.27 USD
Specifications
| ISBN | 9780465025787 |
| Book Title | Winning at New Products |
| Publisher | Basic Books |
| Item Length | 9.2 in |
| Publication Year | 2011 |
| Format | Trade Paperback |
| Language | English |
| Illustrator | Yes |
| Item Height | 1.2 in |
| Author | Robert G. Cooper |
| Topic | General |
| Item Weight | 17.3 Oz |
| Item Width | 6.1 in |
| Number Of Pages | 408 Pages |
A nice touch is the illustrated wrapper that protects the cover.