Trump’s Financial Disclosure Reveals Tens of Millions in Income from Branded Products and Cryptocurrency

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The Voice News: President Donald Trump, who is running for re-election in 2024, reported tens of millions of dollars in income from branded merchandise, media ventures, and cryptocurrency in 2024, according to a 234-page financial disclosure filed Friday with the U.S. Office of Government Ethics.The largest single source of income came from $57.3 million generated by World Liberty Financial, a cryptocurrency startup founded in 2024 by Trump and his sons—Donald Jr., Eric, and Barron. The company’s digital token sales proved highly profitable. However, Trump’s personal meme coin, $TRUMP, which launched in January 2025, was not included in this filing, as the disclosure only covers the 2024 calendar year.Trump also reported millions in royalties from various products bearing his name, including:$3 million from Save America, a coffee table book$2.5 million from Trump-branded sneakers and fragrances$2.8 million from Trump Watches$1.3 million from The Greenwood Bible$1.05 million from the “45” branded guitar$1.15 million from NFT licensing and salesThe disclosure further details hundreds of business holdings and stock investments, including over 100,000 shares in Trump Media and Technology Group, which went public in 2024. Trump remains the company’s largest shareholder, owning nearly 53% of the stake, valued at billions.He also reported modest liabilities, including at least $15,000 in credit card debt and financial obligations related to a defamation lawsuit filed by E. Jean Carroll, who won a $5 million judgment against him. Trump is currently appealing the verdict.The disclosure was submitted in compliance with federal requirements for candidates running for executive office. By contrast, President Joe Biden’s 2024 financial disclosure was only 11 pages, primarily listing conventional assets such as bank accounts and retirement savings. Vice President Kamala Harris submitted a 15-page disclosure.Much of Trump’s wealth is held in a revocable trust managed by his eldest son, Donald Trump Jr.

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