Goodbye Pictures, the team behind Project Runway, has teamed up with acclaimed interior designer Corey Damen Jenkins for a brand-new YouTube series, Design Reimagined, which made its debut on May 16. The seven-episode series brings cinematic production values and real-world design insight to the digital space, aiming to set a new standard for home content on YouTube.
Shot in 4K, Design Reimagined takes viewers behind the scenes of a luxury renovation project on Manhattan’s Upper East Side, where Jenkins transforms an elegant apartment for a mother and her two daughters. Each episode focuses on one room, offering an in-depth look at the design process—from concept to completion—with a grand final reveal in the season finale.
What sets this series apart is its focus on authenticity and education. Jenkins breaks down budgets, timelines, and challenges faced during the renovation, offering viewers practical takeaways they can use in their own spaces. “For decades, design shows and television networks have oversimplified our craft,” said Jenkins. “Design Reimagined sets the record straight with transparency, heart and humour.”
The series is inspired by Jenkins’ upcoming Rizzoli coffee-table book of the same name, Design Reimagined, which is set to be released in September.
With new episodes and shorts dropping weekly on the Corey Damen Jenkins YouTube channel, the series reflects a growing trend of premium content shifting to digital platforms, meeting audiences where they are with creativity, accessibility, and substance.
Whether you’re a design enthusiast, homeowner, or aspiring decorator, Design Reimagined invites you into the world of high-end interiors—without the filters or fluff.
